Marketing That Moves Funeral Homes Forward
Customized. Compassionate. Proven.
Who We Are
Meet Jeff & Mindi
With over 30 years of combined experience in the funeral profession, we are the co-founders of The Whitt Group. We've trained and built successful preneed teams for both corporate and independently owned funeral homes across the nation.
Founded in 2021, we are a rapidly growing preneed marketing group, partnering exclusively with independently owned funeral homes. Our goal is to increase your market share, strengthen your brand, and grow your business with customized marketing strategies that give you more control and flexibility.
How We Help
Creative Solutions
At The Whitt Group, we provide a full range of creative and digital solutions. From strategy and design to campaign management, our dedicated team ensures your brand stands out every step of the way.
What Sets Us Apart
TAILORED STRATEGIES
No one-size-fits-all approach
QUALITY LEAD GENERATION
With proven results
EXPERIENCED PRENEED AGENTS
Fully trained and vetted
HIGHEST COMMISSIONS & OVERRIDES
In the industry
Unlike many providers who offer limited commissions and generic strategies,
we develop customized plans approved by you and designed for your markets.
Firms Helped
States
Why Choose Us?
Frequently Asked Questions
Clear strategies to help you make confident marketing decisions.
What exactly does your company do for funeral homes?
We specialize in helping funeral homes grow through preneed sales programs, marketing campaigns, and lead generation strategies that educate families on the benefits of preplanning.
How do you generate leads for preneed sales?
We use a combination of digital marketing, direct mail, seminars, and community outreach to connect with families who are most likely to benefit from preplanning.
Do you provide training for our staff or use your own sales representatives?
Depending on your model, we can either train your in-house staff or provide licensed preneed counselors to represent your brand directly.
How are preneed appointments scheduled and tracked?
We utilize CRM and automation tools that log leads, appointment activity, follow-ups, and closing rates giving funeral homes full transparency.
What types of reports or data do you provide?
We offer detailed reporting on lead sources, campaign performance, cost per lead, and sales conversion metrics to help measure ROI.
How long does it take to see results from a preneed marketing campaign?
Typically, it takes 60–90 days for lead nurturing to convert into measurable appointments and sales, depending on campaign type and community engagement.
Is there a contract or long-term commitment required?
Most programs are flexible — with options for short-term pilot campaigns or long-term partnerships depending on your goals.
What kind of marketing materials do you provide?
We offer branded brochures, mailers, social media content, website enhancements, landing pages, and sms/email campaigns tailored to your funeral home’s identity.
How do you customize campaigns for my community or brand?
We perform a demographic analysis of your service area, review your brand messaging, and build campaigns that reflect local culture and values.
Get Started
Ready to grow with us?
Let’s craft a personalized growth strategy that brings your vision to life — starting today.
COMPANY
LEGAL
SOCIALS
Copyright 2025. The Whitt Group. All Rights Reserved.